In the midst of the Covid-19 crisis, community-minded organisations are coming together and finding innovative platforms that offer life-altering solutions for individuals.
Investing in cricket coaches
One such project is producing worthwhile opportunities to bring quality cricket development to township and rural communities that haven’t benefitted from such training in the past.
The Gary Kirsten Foundation (GKF) has announced it will invest in 300 CoachED licences for up-and-coming cricket coaches across the country.
Developed by a team of internationally experienced coaches, CoachED provides access to quality cricketing resources, placing newly accredited coaches at the forefront of the modern game.
CoachEd accessible to all
Madoda Mahlutshana, trustee of the GKF and a former school principal, describes CoachED as an excellent platform for “the expansion of cricket across the length and breadth of South Africa”.
“We’re very excited about the use of this platform which creates virtual accessibility without any physical contact necessary. This is the sort of innovation in line with GKF objectives which upskills youngsters through cricket on a massive scale.”
According to the GKF, the platform will reach cultures and communities in the far corners of the country through a highly cost-effective mechanism without compromising on quality.
This is an amazing opportunity that gives a sense of hope and extends a much-needed lifeline, particularly during this time of anxiety and uncertainty amid the coronavirus pandemicMadoda Mahlutshana
“This truly is a game-changer, not only for SA cricket but for South Africa’s most disadvantaged communities as well.”
Plans to expand
Gary Kirsten, whose extensive coaching career includes that of two national sides and several T20 franchises, said the launch of the innovative CoachED platform would empower township coaches in a way that was never before thought possible.
“The sponsorship of these 300 coaching licences is just the starting point of the initiative which aims to give a wider range of coaches an opportunity to upskill their knowledge,” Kirsten says.
Empowering coaches in disadvantaged communities
CoachED’s partnership with the GKF will see Kirsten working alongside trusted advisors and coaches to identify 300 sponsorship recipients comprising a mixture of coaching capacities – from those who’ve just started in the system to those with more experience, but without formal coaching accreditation.
All the recipients would have displayed an interest in cricket coaching within the townships. Empowered with the CoachED accreditation, the coaches are likely to find a more solid income stream, while also elevating the level of cricket and enhancing skills in their relevant communities.
It’s great to have an online version that allows coaches to develop their abilities using cutting-edge techniques and the latest available information to keep ahead of the gameGary Kirsten
GKF Business Development Manager Tim Human says: “The fact that CoachEd has made 300 licenses available to township and previously disadvantaged coaches will apply to both our work in Khayelitsha, as well as coaches in similar positions in townships across the country. The more skills and knowledge they have at their disposal, the better the chances of developing talent from the township to go onto bigger things in the cricketing world.”
“Digital solutions like this are a great way to level the playing field and make sure talented individuals from disadvantaged communities get the same opportunities as their more privileged counterparts in the traditional school and club systems,” he adds.
For more information visit www.coachedcricket.com